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How to Use SEO Competitor Analysis Software in WordPress? (2 Easy Methods)

If you wish to rank your website, it is very important to do an SEO Competitor Analysis. 

You might be wondering how your competitors are ranking on the SERPs. Now, with SEO Competitor Analysis software you can see your competitor’s SEO strategies and how they are being able to get enough organic traffic. There are many SEO Competitor Analysis software using which you can analyze your competitors ranking keywords, backlinks, paid and organic traffic, and more. 

Here, in this blog, we have covered a detailed guide on how you can do competitor analysis using SEO Competitor Analysis software like 

Key Takeaways

  • By doing an SEO competitors analysis, one can easily figure out their competitor’s SEO strategies.
  • SEO competitor analysis software like SEMrush and Ahrefs can help you do a competitor analysis.
  • With SEO competitors analysis software, you can get insight data like top ranking keywords, the number of impressions, post and organic searches, and more.

What Is SEO Competitor Analysis and Why Do That?

SEO Competitor Analysis is a kind of analysis that involves researching the data and content like keywords and links a competitor has used. SEO Competitor Analysis is very effective as you don’t have to start your research about SEO from scratch. Instead, you can look at what your competitors are doing and try to apply it to your website. 

Finding a good SEO strategy can be tricky sometimes especially when you don’t know what type of content you should create in terms of keywords and find backlinks of competitors. This is where SEO Competitor Analysis comes into play. It is a very healthy way to look at what your competitors are doing and how they are receiving enough organic visitors. 

By doing an SEO Competitor Analysis using SEO Competitor Analysis software, you can efficiently target high-performing and ranking keywords in your niche. It helps you build your SEO strategy to increase your traffic. 

Several tools can help you run SEO Competitor Analysis. Here, we have listed two different tools with which you can identify your competitors, analyze their success, implement quality keywords, and optimize your SEO strategies. 

Method 1: Using SEO Competitor Analysis Software SEMrush

SEMrush is one of the most powerful SEO checkers and website analyzer tools. This SEO Competitor Analysis software is highly used by professional SEO experts, data analysts, online business owners, bloggers, and many more. With Semrush you can uncover the keywords your competitors have used along with their backlinks, top content, and much more. 

SEO Competitor Analysis Software - Domain Overview - seo competitor analysis tool

First, go to SEMrush and hover over the “Domain Overview” section under Competitive Research on the left side of the interface. In the provided field, enter your competitor’s website’s URL domain, or subdomain. Now, SEMrushwill gives you an overview of your competitor’s website and details like authority score, organic search traffic for the recent month, paid search traffic, backlinks, display advertisement, and more. 

This SEO Competitor Analysis software also shows which country contributes to the most significant traffic share and its monthly breakdown of organic traffic and paid traffic. You can also see the number of SERP Features, top organic keywords, and much more. One of the most interesting features of SEMrush is that it lets you view reports in detail.  

SEO Competitor Analysis Software - Competitive research - seo competitor analysis free

Just like this, you can get a detailed overview of traffic analysis, keyword research, backlinks, and more from the left side of the interface. You can also get a detailed overview of keyword research with magic tools, manager, tracking, and on-page and tech SEO. 

That’s how simple and easy it is to use this SEO Competitor Analysis software. It is free to use but also has a paid version for more advanced features. 

Method 2: Using SEO Competitor Analysis Software Ahrefs

Ahrefs is another SEO Competitor Analysis software that helps you analyze your competitor’s SEO strategies. Ahrefs SEO Competitor Analysis software helps you find content opportunities based on your competitor’s pages that get the most search traffic. You can easily research the quality of your competitor’s pages and understand how they are getting the desired amount of organic traffic. 

SEO Competitor Analysis Software- Ahref - Check Competitors SEO

This being said Ahrefs also help you find low-competition topic with high traffic potential. You can also find many different guest blogging sites and new link-building opportunities on complete autopilot. 

For more details, read How to Do an SEO Competitor Analysis [Template Included] by 

Top SEO Competitor Analysis Software

1. SEMrush

SEMrush is one the most popular and widely used SEO Competitor Analysis software. It has multiple features that help you analyze your competitor’s keywords, backlinks, and other SEO strategies. It also helps you look into your competitor’s number of clicks and visits, the number of organic searches, and ranking keywords. 

SEMrush also presents you with the organic search and paid search, the number of search queries, and how they have been trending over time. 

2. Ahrefs

Another well-known SEO Competitor Analysis software in the list is Ahrefs. Since it helps you get high-quality data, it has been used by digital marketers, website owners, marketing companies, and many more. Ahrefs helps people to create better SEO strategies while keeping in mind their competitor’s SEO strategies. 

With Ahrefs you can find your competitor’s weaknesses and capitalize on them. It helps you understand what SEO tasks to prioritize going forward and how you can outperform competitors in SERPs. 

3. Similar Web

Last but not least is Similar Web SEO Competitor Analysis software. It is very easy to use and often relegated as one of the best SEO Competitor Analysis software. It helps you examine average search traffic from various search engines as well as the distribution of traffic across all channels like social media, shares, and so on. 

This SEO Competitor Analysis software helps you evaluate a website, application, and platform. It is adaptable and provides the most precious collections of data available on any website. 


1. What is SEO competitors analysis in WordPress?

SEO competitors analysis is an in-depth analysis performed by any online business owner or blogger or anyone who wants to know their competitor’s SEO strategies and how they are able to manage enough traffic.

2. How do you do a competitor analysis for SEO?

In WordPress, you can use tools like SEMrush and Ahrefs to run a competitor analysis. With these tools, you can get information like your competitor’s keywords, top-ranking keywords, their search rates in a particular country, and much more,

3. What is the best SEO tool for competitors’ site analysis?

In the above blog, we have listed 3 different SEO competitor analysis tools. But we suggest you use SEMrush as it is very easy to use and has numerous features in a very simplified form.

Wrapping Things Up

And that’s it for this blog. Now, you might have understood how important it is to do an SEO competitor analysis and how easy it becomes with SEO Competitor Analysis software like SEMrush and Ahrefs. This was a detailed guide, but if you still need further assistance in competitor analysis, you can hire WordPress engineers from JustHyre

If you like reading this blog, also read our step-by-step guide on How to Create a Sitemap for a WordPress Website. (2 Different Methods) and How To Add Custom CSS WordPress Code easily On WordPress ? (3 methods)

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